A company out to expand globally, NBS leads the beauty industry with cutting-edge devices like the MetaLT and Hy Peel into, offering advanced treatments that enhance skin health and overall well-being.
Taking a holistic approach to beauty with a focus on well-being inside and out, NBS is a leading developer of equipment for salon and home use, mainly specializing in devices for hair removal, slimming and skin care. As it looks to expand its global presence, the Japanese company showcases two of its flagship products, the MetaLT and the soon-to-be-released Hy Peel into.
The MetaLT is a revolutionary device designed to deliver professional salon-quality treatments right at home. The world’s first home-use device to incorporate a thermal fractional mode, the MetaLT can be applied over makeup and immediately tightens pores and lifts the skin. Equipped with a 24-karat-gold head to protect your skin, the MetaLT penetrates beyond surface layers, counteracting wrinkles and improving elasticity. "A similar treatment is performed at clinics and is called Thermage," says President Ayami Sato. "Each session costs around JPY 80,000, and it also requires downtime, meaning you have to wait for a significant period before the next treatment. But with the MetaLT, there is no such downtime."
The MetaLT has five functions to meet various needs, but the user does not have to make any difficult choices. The device is designed to automatically switch between functions for the best treatment; simply press the ‘auto’ button.
Ms. Sato emphasizes that NBS gathered extensive feedback from salons while developing the MetaLT: “We wanted a deep understanding of what customers really wanted and what they felt was most beneficial. What we did was bring the professional experience to everyday consumers in a product they can use without any specialized knowledge.”
Meanwhile, the Hy Peel into allows you to treat both the inside and outside of your body with one device, leading to fundamental improvements to your well-being. The device not only enables you to perform cutting-edge skin care treatments, but also has a tube through which you can breathe in highly concentrated hydrogen gas to detoxify bad active oxygen in your body.
“No matter how sensitive your skin may be, this device has something for you,” states Ms. Sato, who stresses the Hy Peel into’s benefits to all-round health. “We have science-backed evidence based on urine and blood tests, where using the device improved biomarkers. It had a direct effect not only on the surface of the skin, but also on the well-being of the body itself. With continued use, you’ll see improvements in sleep quality and hormonal balance.”
The MetaLT and Hy Peel into showcase NBS's potential to become a globally renowned beauty brand, offering unique products to address the diverse needs of customers worldwide. In line with its international ambitions, the company is seeking distributors and partners who can help promote its products in new markets.
“With our devices, we want to give people the courage to love themselves more and be kind to others,” Ms. Sato concludes. “At NBS, we will continue to pursue products and services that help our customers to become the best version of themselves they can be.”
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