“For U.S. tourists, Costa Rica offers proximity. People are tired of the same thing; they are tired of going to the Caribbean and to Mexico, which have been the usual vacation spots. They want more. They want value-added vacations,” explains Alexandra Lacayo, president of Albee Adventures
, which has been offering its clients just that since it was established a decade ago.
Albee Adventures designs customized adventure packages with activities throughout Central America that include canopy tours, skywalks, rafting, snorkeling, scuba diving, sport fishing, kayaking, hiking and flower and fauna tours, as well as cultural and golf and spa tours. The NY-based company prides itself on the type of clientele it serves – those interested in sustainable tourism and environmental protection.
The majority of Albee’s clients are North American college graduates between the ages of 35 and 50, who earn US$200,000 plus. “I am involved in the high-end market. I only need a certain number of families who want to come here to educate their children about the environment or nature to pay for my customer service,” says Ms. Lacayo.
“It is interesting how many people who used to be typical high-end Four Seasons customers sitting on a beach are now coming to Costa Rica repeatedly. They bring their children so they can keep experiencing the environmental efforts that we are making here.”