From the Edo period to today, Tatsuuma-Honke Brewing brings sake to a new generation.
By Daniel de Bomford
For over 360 years, Tatsuuma-Honke Brewing has been expertly crafting sake in Nada, Japan. Sake from Nada was a favorite of Tokyo—then known as Edo—and Company President Kiyoshi Tatsuuma says its sake and Tokyo’s cuisine naturally evolved to complement one another. Its award-winning Hakushika sake is renowned for its exceptional quality, smooth and well-balanced flavor, and deep connection to the Nada sake tradition.
Tatsuuma-Honke Brewing is looking to capitalize on the influx of tourists to increase its overseas revenue. “After tourists come to Japan and taste authentic Japanese sake, I would love for them to go back to their country and spread the word about how good it is,” Tatsuuma says. Tatsuuma-Honke Brewing looks to collaborate with local distributors who understand its products and company and prioritize long-term partnerships. Seeking a new generation of sake drinkers, Tatsuuma describes Southeast Asia as a key focus with its relatively young and growing population. It already has a strong presence in the US market and Brazil, which is backed by a strong Japanese expat community and hopes to move further into Latin America.
Backed by centuries of expertise, Tatsuuma-Honke Brewing will continue to pioneer sake as it did in Edo and bring this time-honored craft to people around the globe.
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