Through its holistic strategies, Leverages is preparing Japan for the labor shortages caused by the demographic shift, securing its future with a robust, productive workforce.
People are the lifeblood of every organization. No matter the work, people are the driving force behind success. From the engineers on a work site to the nurses in a hospital, they drive the organization's service and value. With demographic challenges beginning to surface in Japan, Leverages is leading the way in productivity and international recruitment.
President Tomohide Iwatsuki says Japan must become more productive to overcome the population decline, and Leverages utilizes three main strategies. The first strategy is its strategic positioning, with each subsidiary specializing in clearly defined industries. Through its subsidiaries, it positions resources where they are most valuable.
The second strategy is to increase manpower. Through its subsidiaries, it attracts foreign workers, trains them in fields such as nursing and engineering, prepares them for Japanese employment through language schools and contributes to the workforce's overall health through its online platform Levcli.
Mr. Iwatsuki says the third strategy–digital transformation–is also important in addressing Japan’s workforce challenges. “We are currently increasing digitalization, and the businesses that are catering to this initiative are Levtech and Nalysys, which are our HR tech tools,” he says. Nalysys takes a data-driven approach to understanding worker satisfaction and focuses on creating engagement, morale and motivation in the workplace. He believes that HR tools can be used globally, as other countries face challenges similar to those in Japan.
Great efforts have been made recently to address structural work-life balance challenges in Japan at both an organizational and bureaucratic level. Leverages has invested in creating a positive work environment for its employees, leading by example and has gathered a group of people who really believe in the value of work. “Our greatest strength is that we have a lot of highly motivated staff,” Mr. Iwatsuki says.
Leverages’ motivation from the beginning has been internationalizing and doing business overseas. “Right from the start, we knew that we would need to have an international foothold due to Japan’s declining demographic,” he explains. Leverages has already established subsidiaries in the United States and Mexico, and Mr. Iwatsuki believes the North American market will be very important to the company’s growth. North America, alongside Europe, is where it will focus its attention due to the scale of the markets.
Leverages is addressing Japan's demographic issues through strategic positioning, manpower increase, and digital transformation. With international expansion and innovative HR tools, it aims to boost productivity and worker satisfaction. By finding the right people, Leverages will lead the way in overcoming the emerging global demographic challenges.
To hear more from President Tomohide Iwatsuki of Leverages, check out this interview with him
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