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Connecting Aruba to the world

Article - August 23, 2012
Flying to Aruba from any city in the United States is now easier and more convenient than before, thanks to the creation of Insel Air Aruba
FREDERICK NUBOER,CEO OF INSEL AIR
A sister company of the original Insel Air based in Curaçao, Insel Air Aruba is creating a new kind of hub in Oranjestad based largely on tourism, and is using the island as a market for expansion.

InselAir is focused on leisure and business travelers. InselAir already operates in 16 destinations and we see that we can attract tourists from other countries to Aruba and more point-to-point transportation,” says Frederick Nuboer, CEO. “Insel Air is able to create new business opportunities by creating a new point-to-point routes within the Pan-American region, which contribute to the Aruban business market as well as enlarging the capacity of bringing leisure tourists to the island.”

Insel Air’s fleet of Embraer 110-P1 Bandeirantes and Fokker 50s is perfect for island hopping, while its four McDonnell Douglas MD-82s and one MD-83 afford comfort and safety for medium-length trips, such as Insel Air’s direct flights to Charlotte and Miami.

“Insel Air is able to create new business opportunities
by creating a new point-to-point routes within the
Pan-American region.”

Frederick Nuboer,
CEO of Insel Air



The choice of Charlotte may not be obvious at first, but given Insel Air’s alliance with US Airways, whose main hubs are Charlotte, Philadelphia and Phoenix, it makes excellent sense. Passengers ticketed with either airline can check-in just once and have their luggage booked all the way to their final destination – be it Aruba, Las Piedras (Venezuela), Bonaire, Paramaribo (Suriname), Saint Maarten, or any other city where Insel Air flies. This applies to Insel Air’s other partner airlines as well, which include KLM and Air France.

The partnership helps make flying more hassle-free, too. “The passengers are always protected. If Insel Air or KLM is late, we have to wait or give them accommodation or something else,” explains Olivia Heerenveen, Corporate Communication Manager.
Another fantastic selling point for Insel Air – especially in these times of cutbacks and scrimping on the details – is the customer-centric service. “We do not charge for food and beverages and you get a normal amount of baggage if you want to go shopping (up to 88lbs.). If you upgrade, you get 44lbs. more,” says Ms. Heerenveen.

Insel Air is pleased with its entrance in Aruba, especially given the island’s excellent infrastructure. “Our airport is relatively new; there are plans to even expand this because new airlines are emerging in Aruba. You will see that the Government and its companies are thinking together with airlines to accommodate them. That is important for us, because if we are going to grow here, we need infrastructure”, says Mr. Nuboer.

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