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Assembling a strong automotive industry

Article - December 5, 2011
Mitsubishi, Hyundai and Suzuki drive car production forward in Goiás
The State of Goiás has become a major automotive hub with one of the strongest motor assembling industries in the country. Previously, production was concentrated mainly in São Paulo and Minas Gerais, but in recent years Goiás has attracted the establishment of new car manufacturers.

There are currently three major automotive assemblers – Mitsubishi, Hyundai and Suzuki have helped consolidate the industry in Goiás.

Brazil is attracting massive overseas investments to the industry. The State of Goiás recently secured its fair share with considerable investments that will represent a 100% increase in local funds.

Suzuki is setting up a factory in Itumbiara. Catalão, also in Goiás, is home to a Mitsubishi manufacturing plant that accounts for 60% of the municipality’s earnings.

During the Goiás Governor’s recent trip to China, several companies expressed interest in building automobile factories in the state. While negotiations take place, their identies remain anonymous, but among them is a company with over 20 years of experience in the market, manufacturing 100,000 cars per year, while another exports cars to over 90 countries.

“Goiás has a strategic position in relation to other states. Our region is a center for distribution of products. We are the fifth automobile hub of Brazil. We have big companies and we believe this partnership to be viable,” says Marconi Perillo, Governor of Goiás.

Additional initiatives are helping attract investors. “The Government of Goiás provides areas of land at subsidized prices, through the concession programs for areas of land for industrial activities. We have fiscal incentive programs which involve tax reductions, development programs to accompany the financing of enterprises, and we have training programs for entrepreneurs,” explains Alexandre Baldy, Secretary of Industry and Commerce of Goiás.

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